Black Friday to New Year's in Uptown

Calling all Uptown businesses

Get listed in the 2026 Passport.

Free to join, and in thousands of shoppers’ pockets from Black Friday to New Year’s.

2 days left to sign up. Deadline October 15, 2026.

Who can join

Three avenues, one passport.

Any business on these stretches can be in the 2026 Uptown Business Passport. Got “Uptown” in your name but sit somewhere else? You’re welcome to apply too.

  • Hennepin Avenue

  • Lyndale Avenue

  • West Lake Street

Why join

The best free promotion in Uptown.

More sponsorship could fund a Digital Passport, putting your business in even more hands.

  • $0

    to be in the passport

  • 6,500+

    passports handed out in 2025

  • 14,000+

    unique website visitors

Running an event in Uptown this season? Put it on the calendar

July 15, 2026 · Queermunity

Missed the meet & greet?

Here’s the full recording. We walk through two city-funded programs designed to drive foot traffic to Uptown businesses.

Who’s behind it

Organized by neighbors.

Holidays on Hennepin is planned by the Hennepin Joint Committee, supported by the neighborhood associations for Lowry Hill, Lowry Hill East, East Isles, East Bde Maka Ska and other local partners. It is funded in part by a grant from the Minneapolis Business District Support Grants program.

Made possible by

Become a sponsor
  • Lowry Hill Neighborhood Association
  • City of Minneapolis